FAQ

What problem does Opinno solve as a company?

Innovation is rapidly becoming global, products are becoming increasingly complex and innovation cycles are now much shorter and faster. Corporations are aware of the need and urgency of setting up an open innovation practice that allows them to grow a strong technological intelligence to identify new market trends, emerging business models and technological inventions that are useful to their business.  As markets globalize, market intelligence needs to become global as well.

Innovation is also spreading along the value chain and is no longer concentrated in labs and universities. It can now involve small groups of independent entrepreneurs, or can be induced through client or service provider relationships. These sources of ideas are usually off the radar for large corporations with closed, slow and rigid innovation models.

Opinno has grown the first independent network of centers that constantly scan the market for new ideas and emerging businesses. We capture and evaluate large amounts of data from markets around the world. Our approach is very open and low profile, which allows us to be very close to most sources of innovation. Through our publications, competitions and conferences, we establish stable and deep relationships with entrepreneurs, researchers, investors, corporations and government administrations in all our geographic regions. These initiatives provide us a source of revenue, to make sure we can sustain and grow into a powerful global intelligence network.

Opinno, as a network, is closing the innovation gap between the lab and the market.

What is your business model?

All our business lines have different business models. Our media group generates revenue as a traditional media company, through advertisement, specialized content generation and syndication. Our events group sells tickets and sponsorship. The centers in our Network generate income through the rental of our spaces to start-ups and corporations. And lastly, our open innovation consulting group, creates value through service contracts with large technology corporations.

We conceived the structure of our business lines as a pyramid. The lower part of this pyramid is made of our media and events groups. These initiatives allow us to capture data and build relationships. Through the Media Group, we interact with more than 70,000 readers worldwide, who are very entrenched in the innovation, technology, venture capital and entrepreneurship areas. Our Events allow us to capture more than 1,000 new business plans and 1,500 new personal profiles every year.

Our Network hosts 80-100 projects every year, but our contact with those early stage companies is often much deeper. And finally, we position our Open Innovation Strategy Group at the top of the pyramid. The OISG usually interacts with less than 10 clients every year, segmented into separate vertical sectors, which use Opinno as a sort of outsourced open innovation platform, benefiting from all the filtered information that we collect from our other business lines.

Have other questions? Email them to info(at)opinno.com